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Audience and Identity - games
Motivation Model 1. action - scorpion/tarantula will come and bite you 2. social interaction - play with friends, visit each others island 3. mastery/strategy - golden tools 4. achievement - collecting fish/bugs/fossils and go tour them in a museum, paying mortgage 5. immersion - a whole new world that you can escape from reality, real time clock, COVID release 6. creativity- building an island Animal Crossing has a universal audience, although it is rated a 3 year old, because of the creativity people can make inappropriate designs. Age rating one way to appeal to an audience is to keep your age rating low since more people can watch it PEGI age ratings 3,7,12,16,18 the content descriptions- bad language, drugs, fear, gambling, sex, violence, in-game purchases it is now law to say if a game includes in-app purchases, it will be flagged as an older age 3 types players 1. casual- irregular play often fre...
Pandemic, protests and identity
The gaming population in the UK increased by 63% during COVID 19. popularity: AC:NH - reasons why people would want to play animal crossing; it was released recently, it was very immersive, universal player accesibility, very inclusive for all ages, identity through island creation, real time clock- extended play sessions, visit eachothers islands, socialise with npcs (villagers) MACRO - boredom, lack of social engagement, a way to escape, loads of time, identity i.e self expression. David Gauntlett His theory is that our identity is shaped by the media we consume. For example if all you see are old fashioned women's magazines about cleaning for your husband you will also believe these stereotypical views and feel the need to do the same for your husband. Older representations tend to be more binary for example; good vs evil, women and men, hero and damsel. However, now media is much more diverse within gender and indentity. Interactive media helps people to expr...
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