Ownership and Audience
Ownership
there are four main owners of news:
- DMGT (Daily Mail General Trust) -Viscount Rothmere he also owns Daily Mail, Mail on Sunday, Metro, 'i' (formerly The Independent)
- News International- Rupert Murdoch also owns The Sun, The Telegraph, Sunday Times,
- Reach PLC- also owns Daily Mirror, Sunday Mirror, The People, Daily Express
- The Scott Trust also owns The Guardian and The Observer
This suggests a unfair output of news as one person owns over 2 other newspaper's so their political view is being duplicated onto more than one newspaper. Also Reach PLC owning both the Daily Mirror and the Daily Express shows his beliefs on money over morals as they are 2 different- left and ring wing.
Digital news has completely changed the newspaper market plummeting it into the ground as sales decrease from over 9 million a day to under 3 million since 2014.
Newspaper's falloff is one of the biggest we have ever seen. The decrease percentage change of 76.56% for the Daily Mirror is exponential.
Top 15 online sources of used for the News nowadays
Newspaper's are mostly owned by rich right-winged men who influence their audiences to vote for right-winged politics. 6/10 newspaper's have their readers voting for the conservative party more than Labour or other left-winged politics. Whereas only 3 left-wing news have over 50% voting for labour.
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